Real Estate Business Coaching with Wayne Throop
One-on-One Coaching Services
- MindShare101 Certified Coach
- Trusted by Real Estate Agents across Canada
- Coaching rooted in The Reality of Real Estate (Amazon Best Seller)
- Named Ottawa’s Best Career Coach (2022 – Faces Magazine)
- Ready to take the next step?
- 👉 Learn More About the Coaching Program ›
- 🔵 Book a Free Exploratory Call ›
You’ve got the brand. Now it’s time to build a business that truly reflects your potential.
Wayne Throop’s One-to-One Business Coaching Program is designed for real estate agents across Canada who are ready to grow, refocus, or reinvent their real estate business with the support of a coach who knows this industry inside and out.
With over 21 years of success at Royal LePage—including years as a top 5% producer, Broker/Manager, and nationally recognized real estate coach—Wayne delivers personalized coaching that gets results.
In 2024 alone, agents in Wayne’s coaching program increased their average GCI by more than $70,000.
This isn’t theory. It’s proven strategies, structure, and support to help you achieve consistent, profitable growth—at every stage of your career.
Real Estate Blog
Read the latest articles
The Top Five Core Competencies Every REALTOR® Needs to Master
In real estate, you wear a lot of hats. On any given day you might be leading a listing presentation, preparing a Comparative Market Analysis (CMA), showing homes, negotiating offers, answering endless emails, or posting on social media. You’re also expected to be part accountant, marketer, web...
Character Qualities of a High-Performing REALTOR® | Wayne Throop
“If you can imagine what you would like to do in your mind and feel it in your heart, you can achieve anything you desire.” — Wayne Throop There’s No Such Thing as the Perfect REALTOR® Here’s the truth: the “perfect REALTOR®” doesn’t exist. Not on HGTV. Not in your brokerage office. If you’ve ever...
The #1 Thing Real Estate Agents Don’t Know They Don’t Know
If you’ve been in real estate for any length of time, you already know the obvious challenges: interest rates, inventory, competition, clients who “just want to wait and see.” But here’s the truth: the biggest challenge in today’s real estate market isn’t the market at all. It’s what most agents...
Wayne Throop's advantage
Multi-time award winning Real Estate Sales Representative
Awarded Ottawa’s Best Career Coach by Faces Magazine in 2022
Amazon Best Seller, “The Reality of Real Estate”
Wayne Throop is a Real Estate Broker, Trainer & Business Coach who has been a part of Royal LePage since 2004. Starting as a Sales Representative in 2004 in Ottawa, Ontario, he quickly became one of the company’s top REALTORS®. Between 2004-2010 he was in the Top 5% of Agents in his company across Canada five times earning several sales awards including the Directors Platinum award twice in 2006 & 2007 and then the Diamond Sales award three consecutive years from 2008-2010.
Starting in 2011, Wayne’s real estate career shifted from sales to management when he became a Broker/Manager specializing in coaching, training and mentoring new agents. His real estate sales experience proved to be a big asset in ensuring new agents are successful in starting their real estate careers. In addition to working closely with the newer agents, Wayne does one-on-one coaching with experienced agents and hosts several mastermind groups.
Wayne is a certified MindShare Coach specializing in performance and productivity. He brings a wealth of experience and perspective to our community, having also earned recognition as the 2023 Buffini Mentor of the Year, been named Ottawa’s Top Career Coach by Faces Magazine in 2022, and serving as a certified trainer with Richard Robbins International. With his deep industry background and proven track record, Wayne is uniquely equipped to help Agents excel in today’s competitive real estate landscape.
As of January 2025, Wayne is excited to announce that after 14 years of managing, coaching and mentoring hundreds of Realtors, he will once again be putting his extensive real estate knowledge and experience back to work helping clients buy and sell real estate throughout Ottawa area as well as areas to the south and west of the city.
Kind
“Wayne is a very patient man, happy to help and share his knowledge. He assists with challenging situations and listings. It is good to be accountable to someone and follow up on your progress or goals.”
– Nicole Rosenfeldt
Knowledgeable
“Wayne is a great asset to the agents that utilize his help and expertise. Over the years, I have enjoyed both the formalized training sessions as well as the less formal groups Wayne has organized. He is very helpful during the inevitable lows in real estate. I truly appreciate the stability and consistency that Wayne adds to the management team.”
– Jeannie Ivory